Dave McClure hung out at Startup Weekend SF last weekend. After listening to a few pitches, Dave grabbed the mic and reminded the audience that you don’t pitch a solution, you pitch the problem. Sometimes the perfect pitch is a) sell the problem b) buzzword and c) a small idea of a solution.
I’ve taken this to heart and put up a ‘problems’ page at Startup Weekend where you can log problems you have and encourage people to build solutions.
a) Problem: the web lacks quality or positive user interaction in a mainstream usecase. Most bloggers don’t get a single comment, even on quality posts while quite a few commenters are greated by flame wars and annonomus attacks. Many startups fail to get off the ground because they can’t attract a first group of users.
- Rants and Raves is 95% Flames or Negitive Rants
- There is little reward for positive interaction
- Commenting systems like Discus or Intense Debate are looking to build reputation, but I have not come accross groups looking to gain these points
- Few sites have really build communities that don’t get annihilated by a culture they didn’t set out to see
- Most comments on YouTube (one of the largest commented sites out there) are flamewars and hatemail, with no reward for positive engadgement
- Most bloggers stop blogging because they feel nobody is listening.
b) Git, rails, gradient, open source, viral user lead campaign.
c) Build a community that encourages positive and quality engagement and bounces around the net.
I think it would do a world of good for startups, bloggers, and the people that use and read them.