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	<title>Andrew Hyde &#187; Individual Designers</title>
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	<link>http://andrewhy.de</link>
	<description>Founder of Startup Weekend and Startup Enthusiast Based in Boulder, Colorado</description>
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		<title>The Economics Of Spec Work</title>
		<link>http://andrewhy.de/economics-of-spec-work/</link>
		<comments>http://andrewhy.de/economics-of-spec-work/#comments</comments>
		<pubDate>Sun, 14 Dec 2008 18:33:58 +0000</pubDate>
		<dc:creator>Andrew Hyde</dc:creator>
				<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[Adobe Creative Suite]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Font]]></category>
		<category><![CDATA[Graphics]]></category>
		<category><![CDATA[Individual Designers]]></category>
		<category><![CDATA[Laptop]]></category>
		<category><![CDATA[MacBook Pro]]></category>
		<category><![CDATA[spec work]]></category>

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		<description><![CDATA[Jeremiah Owayg wrote a post about spec work, and in a comment I asserted that spec work leads to theft. I&#8217;m curious if I am right about this, so let&#8217;s put the numbers out there: $3000 for a laptop (could &#8230; <a href="http://andrewhy.de/economics-of-spec-work/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.web-strategist.com/blog/2008/12/13/designers-why-spec-work-is-not-going-away-how-you-should-respond">Jeremiah Owayg wrote a post about spec work</a>, and in a comment I asserted that spec work leads to theft.</p>
<p>I&#8217;m curious if I am right about this, so let&#8217;s put the numbers out there:</p>
<p>$3000 for a laptop (could be cheaper, but assuming a MacBook Pro, which I am typing this on)<br />
$1700 for Creative Suite 4<br />
$400 for fonts, $40-$80 for additional fonts</p>
<p>So my &#8216;let&#8217;s get to step 1&#8242; costs are $5100.  I am sure you could legally go cheaper, or more expensive (my base setup was around $8000).</p>
<p>If I went back to my design freelancing, it would take me a month to cover all the costs.</p>
<p>If I did it with spec work sites, let&#8217;s see how long it would take me:</p>
<p>If I did 30 projects a month (a logo a day), and was able to win an unusually large percentage of them (40%), I would get $3600 for the month.  More realistically an average spec designer will see 4%-10%, or   $360-$900, taking 14 or  6 months to pay off just the hard cost, not including rent, food, etc.</p>
<p>If spec was an accepted practice, the going rate for design would go down, and so would the average amount a designer can pay for software and fonts.</p>
<p>But that won&#8217;t lead to piracy, according to the spec work zealots.</p>
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