Along with all the great updates to web version of Instagram came a change to how the describe it, and it is 100% less quirky.
A fun & quirky way to share your life with friends through a series of pictures.
It’s a fast, beautiful and fun way to share your photos with friends and family.
Out with quirky! In with fast and beautiful. I welcome and fear the new corporate overlords.
Did @instagram drop 'quirky' from the description of the app?
— andrew hyde (@unicorn) July 2, 2012